Dash Express will be priced at $599.99 and will include three free months of Dash Service(1). -- While the Dash Express functions as a great GPS device even without the Dash Service, to take full advantage of the unique set of connected features including real-time traffic information from the Dash Driver Network, Internet Search, Send2Car and AutoUpdates, a subscription is required. -- Consumers will have several options for subscribing to the Dash Service: 2 year pre-pay plan: Effectively $9.99 per month 1 year pre-pay plan: Effectively $10.99 per month Month-to-month plan: $12.99/month -- The Dash Express will begin shipping in mid-to-late February directly from www.dash.net followed by broader retail distribution in Q2 2008.
Quotes
"After completing a successful 2,000 unit national road test, we've had tremendous interest from consumers around the country to purchase a device," said Dash CEO Paul Lego. "As we ramp up our manufacturing we'll have limited quantities of the Dash Express, so we want to ensure that the loyal community that has helped us with so much real-world feedback has a way to reserve a device first."
"The problem with most GPS devices is they are not intelligent. They don't see the world the way it really is, and they are only as good as their increasingly dated mapping information," said Rob Enderle, Principal Analyst for The Enderle Group. "Dash represents the leader of the next-generation of devices which can see, real time, the traffic conditions around you and be updated on the fly. So rather than routing you through traffic and road problems, Dash routes you around it, giving you more time at your destination. This is the core value of the Dash Express; it gives you time to do what you want to be doing -- instead of sitting in traffic."
Please contact Hillary Houser (hillary@sparkpr.com) to arrange an interview and/or for additional quotes.
Product Features
While any GPS device can provide directions to get you from point A to B, the always-connected Dash Express gives you the information you need every day. -0- -- Superior traffic with the Dash Driver Network(TM): Select your route based on up-to-the-minute traffic data that is automatically and anonymously exchanged via the most reliable source - other Dash devices. -- The Dash Express gathers traffic information from the Dash Driver Network and combines it with other sources of traffic data to provide you with the most accurate picture of what's happening on the routes you're traveling. -- Only Dash provides traffic information for both freeways and arterial roads. -- The Dash Express provides up to three routing options to your destination that are based on flow rather than incident data, and it has the ability to automatically alert you when traffic conditions change and route you around traffic problems. -- Find virtually anything with Yahoo! Local search: Connect to Yahoo! Local search to find unlimited points of interest - people, places, products and services. -- Two-way connectivity gives Dash Express the ability to use Yahoo! Local search and other Internet search sources. -- Unlike other GPS devices that come loaded with a static database of points of interest, Dash gives you access to unlimited points of interest based on your specific needs, and delivers key detailed information (i.e. gas prices, movie times) to help you select the right destination. -- Send2Car(TM) means no typing required: Simply highlight an address from any Internet browser or Microsoft Outlook and send it directly to your car. -- You can use Send2Car yourself, or have someone else send addresses to your Dash device when you're already on the road. -- MyDash makes it even easier to personalize your Dash Express: The MyDash portal (my.dash.net) enables you to customize your Dash Express. -- Create your own lists and feeds or, if you prefer, import the great content created by other members of the Dash Community. -- Easily send customized search buttons (i.e. LA Yoga Studios, Best Red Sox Bars in Boston, Toddler Playgrounds in New York City) straight to your device so you always have access to the places you want to go. -- AutoUpdate(TM) means your GPS is always up to date: Dash Express is the only GPS that automatically and wirelessly updates software and traffic (and in the near future - maps) using two- way connectivity. You'll always have the latest features as soon as Dash releases them.
Please use this link (blog.dash.net/) to access the Dash Corporate blog for more information about the Dash Express.
Original article source: http://www.pr-inside.com/award-winning-dash-express-now-available-for-r351191.htm
